Packaging and label design that makes choosing easier.
Show people what your product is and which one to pick. Clear labels and packaging graphics for a single product or a whole range.
An Australian packaging design agency based on the Mornington Peninsula, working with businesses in Melbourne, Sydney and across Australia.
Make the product clear before it is opened.
A crowded label can bury the information people need. A range with inconsistent packaging can make related products feel disconnected.
We organise the product name, brand and supplied information into a clear design, with a consistent approach across sizes and variants. The artwork is built around your packaging format and printer’s specifications.
Explore packaging and label design
Browse different approaches to food, drink, personal care and retail packaging.
15 selected designs · Packaging and label design
Packaging and label design services
Design for the product, the information it needs to carry and the way people will compare it.
Product label design
Make your product easy to identify and its information easy to find.
- Bottle, jar and container labels
- Wraparound labels, stickers and tags
- Front and back layouts for your supplied product information
Food and drink packaging design
Give your range a clear identity across different formats and flavours.
- Coffee pouches and tea cartons
- Pantry product and food labels
- Wine labels and beverage packaging graphics
- Food cartons, sleeves and takeaway boxes
Skincare and personal care packaging
Keep the product, variant and usage information clear across the range.
- Skincare bottle and carton graphics
- Soap sleeves and personal care labels
- Fragrance packaging artwork
Boxes, sleeves and retail packaging
Bring the brand together around the packaging structure you have chosen.
- Box, carton and sleeve graphics
- Mailer, gift and hamper packaging artwork
- Packaging inserts, tags and supporting print
Product range design
Help people recognise the brand and distinguish one product from another.
- Coordinated colours, typography and layout
- Adaptations for sizes, flavours and other variants
- Updates to an existing packaging range
Packaging artwork and mock-ups
Prepare the design for review and production.
- Artwork on verified supplier dielines
- Packaging mock-ups
- Print-ready files to your supplier’s specifications
One product or a connected range
Explore how product information and brand details work across pouches, sleeves and cartons.
Tar barrel core beer architecture
A shared visual system across a beer range.
Farmer little feedbag
A clear information hierarchy on a feed bag.
Mont rouge velvet vintages
Colour and type across a wine-label range.
From product brief to approved artwork
Confirm the product and format
Share the products, variants, dimensions, brand files and supplier dielines. Include approved copy, your launch date and available budget.
Develop the design
We develop the packaging direction. You review the layout, the order of information and the way variants work together.
Prepare the production files
Once the design and content are approved, we prepare the artwork to the supplier’s specifications. Any printing and delivery are quoted separately.
A 50% deposit for the design work is required before design begins.
Questions about packaging and label design
How much does packaging and label design cost?
The quote depends on the packaging formats, number of products and variants, supplied content and design work involved. Share the product details, target date and budget for an itemised quote.
Can you design just one product label?
Yes. We can quote a single label, an update to existing packaging or a complete product range. Tell us the container, dimensions and information the label needs to carry.
What is a dieline, and do I need one?
A dieline is the supplier’s template showing the packaging shape, cut lines and folds. We need a verified template or label specification to prepare production artwork. If you have not chosen the packaging yet, tell us at the briefing stage.
Can you keep several products looking consistent?
Yes. We can develop a shared design approach and adapt it across products, sizes and variants. List everything in the range and explain which information changes so each adaptation can be quoted.
Who checks ingredients, claims and required label information?
You supply approved product information, including any ingredients, claims, warnings and barcodes. Have the relevant specialist check this content before the final artwork is approved.
Can I see how the packaging will look before it is printed?
Packaging mock-ups can be included in the quote. They help you review the visual direction. Supplier proofs and material samples are separate production checks to agree with your printer.
Can you work with our packaging supplier?
Yes. Share their dielines, artwork requirements and print specifications. We can prepare the files for that supplier.
Can Grendesign arrange printing and delivery?
Where suitable, we can coordinate partner printing and delivery across Australia. You have one Grendesign contact, with printing and delivery quoted separately from design.
What are you bringing to market?
Tell us about the product, packaging format, number of variants, target date and available budget. If the format is undecided, include that in your brief.
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