SEM / PPC
would you like to increase site traffic and conversions?
Search Engine Marketing / Pay Per Click
Search Engine Marketing or Pay Per Click (PPC) ads are all about getting your message in front of prospective customers at a time when they are actively searching for what you have to offer. Google Search ads are a great way to increase business and quality site traffic.
With the ability to track, measure and optimise ads and campaigns, Google Search ads are a great way to grow your business and increase high-quality site traffic.
46% of clicks go to the top three paid ads on the search result pages.
getting in front of your customers at the moment when they are actively searching for your products/services is a big advantage of paid ads.
Pay Per Click advertising is all about paying only for the clicks you want. The top three search results get almost half of all the search clicks.
Being able to show up at the top of these results quickly can present a lot of opportunities for your business.
grow your business
PPC can be a great way to try different messaging and experiment with offers to grow your business.
Getting in front of your customers and potential customers at the exact moment when they are actively searching for your products/services is a big advantage of paid ads.
get in front of your audience
Reach the right people at the right time and only pay when they click on your ads.
OUR SEARCH ENGINE MARKETING SERVICES
We can set-up paid campaigns on Google Search and Display networks. This includes the creation of keyword lists, Ad Copy and the actual ads. We will closely monitor your ads and continously optimise for higher ad scores and Click Through Rate (CTR).
ad management & strategies
We will create the right strategy for your campaign. This will include goal setting and defining targets. We will also go over your budget and set daily spending limits. Additionally, we will set up conversion tracking to measure the impact of your campaign and can be linked to site events.
We can provide weekly, fortnightly and monthly reporting on your campaign activity. This will help with determining the success of the campaign and whether further optimisation is needed.
We will build audiences and customer personas for your campaign. This will help with getting your ad in front of the right target market.
Call ads focus on getting phonecalls for your business. These ads are great for lead generation ads for local businesses.
PPC ads are great ways to promote any offers and deals you might have going for your business.
Setting up shopping campaigns for your products can boost your overall sales and allows you to reach shoppers you otherwise might not have been able to reach.
It’s all about testing, experimenting and iterating. PPC ads provide a platform to quickly test different aspects of your business. Whether it is your offering, messaging or audiences you can test these through ad campaigns.
Setting up effective remarketing is a great way to stay top of mind of your website visitors.
WHAT OUR CUSTOMERS ARE SAYING
google ad campaign
So far you have smashed all expectations out of the park (and you said it can take 3 months!).
Benjamin Watkins | Qualified Counsellor & Performance Coach