Bringing Yoga To You

logo design process

Bringing Yoga To You provides classes that target stretching and relaxation to assist in the management of your everyday health and well-being. The new logo design follows a more relaxed and formal tone whilst still being approachable with the use of a vibrant modern orange. A soft brush edge has been added to the symbol to represent the flow and gentle yoga you mentioned. To offset this a crisp clean font has been used for the business name with the words ‘Yoga’ and ‘You’ highlighted in a darker tone.

The logo in reverse – the symbol has been pulled back slightly to help the name shine and contrast against the background.